Important Consultation

Approximately 90% of businesses in the United States attempt to create value based solely on their respective trade or profession. There are numerous examples: A great Engineer who runs an engineering company or someone with expertise in beverages running a beverage distribution company or a highly skilled construction manager running a regional home building business. This operational approach to running a business is narrowly focused, failing to recognize what is important for maximizing the value of the business.

Instead you must manage your business as a Value Architect. This "Value Architect" approach provides a different framework which is much more strategically focused:

• How do we design value propositions for not just our customers, but all stakeholders in the value chain.
• How do we identify niche markets that are not too far outside our current business space, but far enough to grow the business.
• How do we best attract the collective global resources we need to leverage our intellectual capital by a ratio of at least 10 to 1.
• How do we best move from a traditional push business model to a pull business model that does not require selling, freeing up valuable capital for real business growth.

Getting Started

The good news is that creating value as a Value Architect is not a long-term evolutionary process, but more about mentoring someone to think differently. And only about 10% of all business owners think like Value Architects.

Some examples include less tactical thinking and more strategic thinking (White Paper) and the use of aggregation to establish toehold positions in the global marketplace (White Paper). All of this is supported through a network called Midas Nation. Click Here to learn how Midas Nation works.

Critical Partnership

In order to provide these value analysis services, I have partnered with Midas Nation to help implement a Value Architect Program for your company.